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Consultancy & Training Blog
Welcome to the blog, here you'll find a wealth of insights, tips, and resources designed to help you make the most of your HubSpot portal!
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Nicola Kieran, HubSpot Consultant & Trainer
Nov 26, 20242 min read
Master HubSpot's data sources
As a HubSpot Consultant a common query I receive is about the different options for Sources in HubSpot and how each one is captured.
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Nicola Kieran, HubSpot Consultant & Trainer
Sep 23, 20243 min read
What is HubSpot? A Comprehensive Overview
By seamlessly integrating marketing, sales, and customer service, HubSpot has the potential to transform your business
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Nicola Kieran, HubSpot Consultant & Trainer
Jun 5, 20242 min read
What are HubSpot Objects and Properties?
Having a clear understanding of HubSpot Objects and Properties leads to improved productivity and accuracy.
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Nicola Kieran, HubSpot Consultant & Trainer
May 24, 20241 min read
HubSpot publishes guide on AI features - Behind HubSpot AI
HubSpot has released a wide array of AI features. To help with concerns about security, a handy guide 'Beyond HubSpot AI' has been published
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Nicola Kieran, HubSpot Consultant & Trainer
May 20, 20241 min read
Are we there yet, when will we arrive? Is a CRM ever finished?
A CRM isn’t a project to be delivered, it requires consistent maintenance and strategic investment for the long-term success of your...
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Nicola Kieran, HubSpot Consultant & Trainer
Apr 30, 20242 min read
Maximising HubSpot's Account Based Marketing (ABM) Tools for Customer Retention
By understanding how to use HubSpot's ABM tools for customer retention, businesses can maximise the value of their current customer base
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Nicola Kieran, HubSpot Consultant & Trainer
Oct 6, 20232 min read
What are HubSpot Deal Stages and why they shouldn't be a sales 'to-do' list
While HubSpot's Deal Stages can be a valuable tool, using them as a mere sales to-do list may not be the most effective approach.
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Nicola Kieran, HubSpot Consultant & Trainer
Jun 28, 20232 min read
Guide to HubSpot Lifecycles and when to create a Deal
Free Infographic Guide to Lifecycles, Lead Status and Deal Stages in HubSpot.
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Nicola Kieran, HubSpot Consultant & Trainer
Jun 12, 20231 min read
Identifying Buyer Roles in HubSpot
Identifying Buyer Roles in HubSpot as part of an ABM Strategy and Target Accounts
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Nicola Kieran, HubSpot Consultant & Trainer
Apr 27, 20232 min read
How to track imported contacts in HubSpot
Do you struggle to track what happens with contacts after you've spoken to them at events? Here are some quick wins to help out.
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Nicola Kieran, HubSpot Consultant & Trainer
Apr 11, 20231 min read
Content creation: Not just a task for the marketing team
Creating #content is usually marketing’s responsibility, but input from Sales is helpful as they have direct contact with customers
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Nicola Kieran, HubSpot Consultant & Trainer
Mar 28, 20232 min read
5 steps to strike a balance between user-experience and data capture
When capturing data there's always a balance to strike between user-experience and capturing the data you need for segmentation, automation
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Nicola Kieran, HubSpot Consultant & Trainer
Mar 21, 20231 min read
5 Free HubSpot Sales & Marketing templates and resources
5 Free HubSpot Sales & Marketing resources
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Nicola Kieran, HubSpot Consultant & Trainer
Mar 9, 20231 min read
Are we there yet, when will we arrive? Is a CRM is ever finished?
CRM isn't a project or piece of technology to be delivered but a business strategy that optimises revenue and profitability while promoting
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Nicola Kieran, HubSpot Consultant & Trainer
Feb 22, 20232 min read
Are Lists the Gray Man of HubSpot?
Lists can be a bit of a 'Gray Man' in HubSpot - But, if used creatively, can be an extremely powerful tool in the armoury.
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Nicola Kieran, HubSpot Consultant & Trainer
Jan 10, 20231 min read
The benefits of Automation and when to Automate
Automation - when and why to automate?
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Nicola Kieran, HubSpot Consultant & Trainer
Dec 1, 20221 min read
HubSpot Ideal Customer Profiles and Buyer Personas
Aligning Sales and Marketing. Ideal Customer Profiles and Buyer Personas
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Nicola Kieran, HubSpot Consultant & Trainer
Oct 20, 20203 min read
5 Key questions to unlock a CRM or Marketing Automation system
Indigo Iris HubSpot Agency & Training Blog - 5 key questions to unlock a CRM
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Nicola Kieran, HubSpot Consultant & Trainer
Oct 14, 20203 min read
10 Tips for choosing a CRM for an SME
Indigo Iris HubSpot Agency & Training
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